Digital marketing strategy with Stat Counter: Analyze Your Traffic Trends over Time

Analyze Your Traffic Trends over Time

Track how your key metrics are performing over time by comparing pageviews, sessions, visitors and new visitors for any date range. Spot negative trends so you can react quickly and turn things around and positive trends so you can see the results of your efforts.

See How Your Website Is Doing at a Glance

The Statcounter reports dashboard displays the most meaningful aggregate metrics for a clear overview of how your website is performing and the ability to drill down into each report for deeper analysis.
The Statcounter Reports Dashboard
See the percentage of your visitors coming from search, referring websites, social media and direct traffic. Drill down further to see individual referring websites and keywords.
Get a clear picture of where your visitors are when they browse your website. From Country down to IP Address level, our comprehensive visitor location data maps out your audience.
Monitor your visitor's returning visits, visit lengths and file downloads to see how engaged they are with your website.
View aggregate information about your visitors' browsers, platforms, screen resolutions and operating systems so you can make informed decisions on building and testing your website.
Identify the most heavily visited pages, and optimise them for maximum impact by viewing the pages of your website ranked by popularity.
See how many times your banner ads and links to other websites are being clicked by your visitors.

Get Full Visibility of Your Visitor's Experience

Remove the blind spots and uncover the browsing activity of individual visitors in real time with Statcounter’s recent activity feeds.
Statcounter recent activity feed.
Watch a real-time, live feed of your visitors to see their location and system stats, and understand their behaviour and engagement.
Make informed decisions about design and content by examining the navigation paths your visitors take through your website.
View a forensic level of detail on each of your visitors and identify anonymous web traffic as leads and customers.

Analyze Your Google Keyword Data

Sync your Google keyword data with Statcounter and unlock the search terms and phrases visitors are using to find your website

Track Your Paid Traffic and Detect Click Fraud

Monitor how your paid traffic is performing on ad networks such as Google, Facebook and Twitter. Detect click fraud and see how much of your budget is being eaten up by click farms. Monitor and reduce the waste with our Paid Traffic report.

Keep Your Bounce Rate in Check

See the percentage of single page visits broken down by page. Bounce rate shows you where to focus on improving content, speeding up page load time and improving usability.

Add Descriptive Information about Your Visitors

Visitor Labels enable you to add descriptive information about your visitors to help you track them as they visit, leave, and return to your site. Store notes, business names, customer IDs, and more.

Never Miss an Important Visitor

Set alerts to be notified when an individual visitor returns to your website so you never have to miss an important visitor again. Chose to be alerted by email or on your mobile device via the Statcounter mobile app.

Get the Complete Story in Your Inbox

Create email reports that deliver basic summary stats so you can quickly see how your site is doing or configure detailed reports that include all of the key metrics you are tracking for your projects. Our mobile-friendly email reports can be generated daily, weekly, or monthly.

Keep Track of Your Website While on the Move

Access your stats from anywhere on your phone or tablet and get notifications when individual visitors return to your website. The Statcounter mobile app is available for iOS, Android and Windows Phone.